Sales is just like Gardening

Sales is just like Gardening

Why is sales like gardening? Well think about it …..We have passed the spring equinox, yesterday the clocks went forward and everywhere, nature is bursting into leaf. Wow! Isn’t this time of year exhilarating?If you’re a keen gardener like me, after...
Are you using TED in your Sales Meetings?

Are you using TED in your Sales Meetings?

Are you using TED?You probably should be, but might not know what it is!TED is a lovely sales tool. It’s an acronym which stands for:TELLEXPLAINDESCRIBEIt’s useful when you are trying to uncover information from a buyer. You have probably asked loads of...
A tale of how to NOT engage with your ideal client

A tale of how to NOT engage with your ideal client

This is the story of how not to engage with your ideal client.(it’s real, so I have changed the names to protect the innocent)Tony had a very specific customer profile for his services. His ideal customer was high level, high profile and notoriously hard to gain...
How Faking your Laughter can Really cheer you up!

How Faking your Laughter can Really cheer you up!

It might sound a bit weird, but studies have shown that faking laughter – for at least 60 seconds, can really cheer you up. Now, what’s all that got to do with sales and selling? Fair question. If you are in sales, you know how hard it can be –...
What is bad Outreach and what can you do about it?

What is bad Outreach and what can you do about it?

Unfortunately bad outreach on platforms like LinkedIn is getting more common, so what can you do about it? Well one of the first things is to make sure your team aren’t doing it! It would be easy, to just criticise people who pitch slap you on LinkedIn, so in an...
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