What is the difference between cost and price?

What is the difference between cost and price?

by | Jan 12, 2024 | sales training

Do you know the difference between cost and price?They might sound like the same, but if you are in front of a customer (or prospect) and they give you the price objection, you need to be able to tell the difference.PriceThis is the actual figure in pounds (or your...
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