by Janet Efere | Nov 8, 2015 | entrepreneurs, sales tips, sales training
The best sales people know when to shut upHave you ever been in conversation with someone, there is a lull, no one speaks and you have the strongest urge to fill that silence with something, anything? We human beings don’t like uncomfortable silences and it is a...
by Janet Efere | Aug 15, 2015 | customers, marketing, sales training
How not to write a sales letterWhen I am training people how to sell, the importance of effective communication comes up again and again. It helps set you apart from the masses, the ones who can’t be bothered and the ones who are just treating you like a...
by Janet Efere | May 15, 2015 | customers, entrepreneurs, marketing, sales training
Small Business, Claim your Competitive Advantage Yesterday, we looked at some reasons why it can be good to be small. As a small business, you: Respond Faster Have More Flexibility Have Better Relationships with Customers Get a Personal connection to the Customer Have...
by Janet Efere | Apr 4, 2015 | customers, entrepreneurs, marketing, negotiation, sales tips, Training
Why you should stop discounting and charge more When you looked at that heading, did you think ‘no chance!’ Or perhaps you shouted at me; ‘what does she know?’ Certainly, if you are anything like most people in business, you might have some...
by Janet Efere | Mar 20, 2015 | sales tips, sales training
Why you are my enemy! I would love to send a letter to all the bad salespeople in the world, explaining what they are doing wrong. Then hopefully, they would take my well-meant advice and stop bothering me! If I did, I suppose it would look something like this: ...